OBJECTIVE: Fedex needed an interactive website and virtual store for Fedex stores and customers to order their supplies.

SOLUTION: We created a virtual store and interactive website which was a precise replica of the inside of a Fedex office store. Within this 3D world, the customer could see the different supplies organized throughout the store without having to venture out. In this virtual store, consumers could very easily click on the supplies they wanted to order.

RESULTS: This highly functional website blurred the line between the physical and digital worlds and was used by Fedex both internally and externally – resulting in an increase in the sale of Fedex supplies as well as a new type of interactive ordering and shipping experience for Fedex.

Multi-Platform Studio + Industry-Altering Technologies

Project Details

  • Client: FedEx
  • Category: Case Studies